About
Ekata is an AI-powered identity verification platform. Seattle-based, spun from Whitepages (July 2019). Acquired by Mastercard for $850M (2021). Ekata Identity Engine aggregates 1B+ identities for fraud prevention. 2,000+ enterprise clients including Sage, American Airlines, Equifax, Lyft. Now part of Mastercard's Cyber and Intelligence business.
Key Facts
- [1]Funding: Total funding: $45M. Last round: Jun 2021. Stage: Growth.
- [2]Employees: Employee count: 201-500.
- [3]Website: Official website: ekata.com.
- [4]AI Technology: Core AI/ML technologies: Computer Vision.
- [5]Region: Region: Americas (United States).
Founder
Rob Eleveld
Former CEO
AI Technology
Computer Vision
Image and video processing, OCR, and document extraction
Classification
Market Segments
Tech Stack Layers
Details
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View allFrequently Asked Questions
What is Ekata?
Ekata is an AI-powered identity verification platform. Seattle-based, spun from Whitepages (July 2019). Acquired by Mastercard for $850M (2021). Ekata Identity Engine aggregates 1B+ identities for fraud prevention. 2,000+ enterprise clients including Sage, American Airlines, Equifax, Lyft. Now part of Mastercard's Cyber and Intelligence business. Ekata is classified in the Risk & Compliance segment at the Models layer of the financial AI stack.
Who founded Ekata?
Ekata was founded by Rob Eleveld (Former CEO).
How much funding has Ekata raised?
Ekata has raised $45M in total funding, placing the company at the Growth stage. The most recent round closed in Jun 2021. Among 74 funded Risk & Compliance companies, Ekata ranks #48 by total capital raised. (Source: AIFI Map directory.)
What AI technology does Ekata use?
Ekata primarily leverages Computer Vision technology. Image and video processing, OCR, and document extraction. Within the Risk & Compliance segment, 17 companies use this technology.
What market segment does Ekata operate in?
Ekata operates in the Risk & Compliance market segment. AI risk and compliance companies protect financial institutions from fraud, money laundering, identity theft, and regulatory violations. This is one of the largest and most critical segments in the AI finance landscape, as the cost of financial crime and non-compliance runs into the hundreds of billions annually.
Where is Ekata headquartered?
Ekata is headquartered in Seattle, United States. The company operates in the Americas region. The team consists of 201-500 employees. United States is home to 324 financial AI companies tracked by AIFI Map.
Who are Ekata's competitors?
Companies similar to Ekata in the Risk & Compliance space include Feedzai ($431M raised), Sardine ($170M raised), Hawk AI ($83M raised), Resistant AI ($55M raised), Flagright ($8M raised). These companies operate in related areas of financial AI: Feedzai focuses on ai-native fraud and financial crime prevention platform for major banks. Sardine focuses on ai risk platform for fraud, credit, and compliance. Hawk AI focuses on ai-powered aml and fraud detection for banks and fintechs. (Based on AIFI Map classification data.)
What products does Ekata offer?
Ekata builds models-layer solutions for the financial services industry. The company's core offering: AI identity verification engine. The platform is powered by Computer Vision technology.





