About
GBG (GB Group) is an AI identity verification and fraud prevention company. Chester, UK-based, founded 1989. LSE-listed FTSE 250 constituent. £282.7M revenue (FY March 2025). $820M market cap. Serves banking, gaming, insurance, retail. Launching GBG Go unified platform (2025). TMT ID partnership (April 2025). Identity Graph with billions of records.
Key Facts
- [1]Customers: Key customers include HSBC, Vodafone.
- [2]Employees: Employee count: 1,001-5,000.
- [3]Website: Official website: gbgplc.com.
- [4]AI Technology: Core AI/ML technologies: Predictive ML.
- [5]Region: Region: EMEA (United Kingdom).
Founder
GBG plc
Est. 1989
Key Customers & Partners
AI Technology
Predictive ML
Traditional ML algorithms for classification, regression, and scoring models
Classification
Market Segments
Tech Stack Layers
Details
Related Companies
View all in Risk & Compliance
Feedzai
AI-native fraud and financial crime prevention platform for major banks

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Resistant AI
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Flagright
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Other Public Companies
View allFrequently Asked Questions
What is GBG?
GBG (GB Group) is an AI identity verification and fraud prevention company. Chester, UK-based, founded 1989. LSE-listed FTSE 250 constituent. £282.7M revenue (FY March 2025). $820M market cap. Serves banking, gaming, insurance, retail. Launching GBG Go unified platform (2025). TMT ID partnership (April 2025). Identity Graph with billions of records. GBG is classified in the Risk & Compliance segment at the Models layer of the financial AI stack.
Who founded GBG?
GBG was founded by GBG plc (Est. 1989).
What AI technology does GBG use?
GBG primarily leverages Predictive ML technology. Traditional ML algorithms for classification, regression, and scoring models. Within the Risk & Compliance segment, 42 companies use this technology.
What market segment does GBG operate in?
GBG operates in the Risk & Compliance market segment. AI risk and compliance companies protect financial institutions from fraud, money laundering, identity theft, and regulatory violations. This is one of the largest and most critical segments in the AI finance landscape, as the cost of financial crime and non-compliance runs into the hundreds of billions annually.
Where is GBG headquartered?
GBG is headquartered in Chester, United Kingdom. The company operates in the EMEA region. The team consists of 1,001-5,000 employees. United Kingdom is home to 33 financial AI companies tracked by AIFI Map.
Who are GBG's competitors?
Companies similar to GBG in the Risk & Compliance space include Feedzai ($431M raised), Sardine ($170M raised), Hawk AI ($83M raised), Resistant AI ($55M raised), Flagright ($8M raised). These companies operate in related areas of financial AI: Feedzai focuses on ai-native fraud and financial crime prevention platform for major banks. Sardine focuses on ai risk platform for fraud, credit, and compliance. Hawk AI focuses on ai-powered aml and fraud detection for banks and fintechs. (Based on AIFI Map classification data.)
What products does GBG offer?
GBG builds models-layer solutions for the financial services industry. The company's core offering: AI identity data intelligence. The platform is powered by Predictive ML technology. Notable users include HSBC, Vodafone.





